OK, so we’ve nailed the axiom: if our workplace and professional life is well arranged, satisfying, productive and profitable, then we have more energy for our personal life beyond.
That should be what we’re aiming for with digital technology. But it doesn’t just happen by itself, we have to work for the benefits, planning soundly and implementing with precision.
We’ve talked already about the benefits, both for you and your clients, so it’s time to make a plan.
1. Vision, mission, future goals: Odds-on, you’ve already done some hard yards developing a vision statement to capture the guiding principles of your business, and aligned it with your core strategic objectives. Now that we’re talking about the revolution of digital technology, it’s a good time to check in with that vision to ensure it sets the benchmark for directing your technology decisions.
You know what your purpose is. You know your services markets, values, your unique differentiators. Against them, list your needs and wants with regard to digital technology. With all these items on the table, develop a priority list which can be shaped into the digital objective for your business. Then, before you sign it off…
2. Complete a gap analysis: Before considering any new technology make sure you assess your current inventory of plant, equipment, software and network then look at the goals of your business as they relate to stakeholders, production, services and profitability. The variances between these two points are the gaps. Covering the gaps is what you’re aiming for.
For example, if you know you have grey areas when it comes to managing legal spend, look at how it is currently being managed in-house, what systems are used to monitor it and the resources used to manage it. Then you’ll be able to analyse tools for making the systems more efficient.
Or perhaps look at the type of tasks your team are performing on a daily basis. Are they performing low level tasks that could be replaced with automation to empower them to work more strategically?
Once you define the gaps, make a plan to fill them with digital technology. Circle back to your vision statement at this point, and reflect again on how you’ve articulated the digital goals.
3. Review, rejig & recommend: Once you’ve implemented new digital technology make sure you complete a regular review of performance to ensure you’re getting the best out of it. Share your knowledge with peers and make (and take!) recommendations where you see gains.
Keep circling back to the vision. It took some work the first time; it’s going to take some work to get Vision 2.0 Digital.